Anthony "Tony" Robbins (born February 29, 1960) is an American life coach, self-help author and motivational speaker. He became well known through his infomercials and self-help books, Unlimited Power and Awaken The Giant Within. Robbins writes about subjects such as health and energy, overcoming fears, building wealth, persuasive communication, and enhancing relationships. Robbins began his career learning from many different motivational speakers, and promoted seminars for his personal mentor, Jim Rohn. He is deeply influenced by neuro-linguistic programming.